Build Your Online Audience: [371] How to develop a Facebook page strategy

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[371] How to develop a Facebook page strategy 0

Sep 22, 2019

Want to improve your Facebook page engagement?

Creating a strategy that sets out what you’re going to post, when and where will help a lot.

This doesn’t need to be complicated. You just need to decide on the following

How regularly you are going to post on your Facebook page
What days and times you are going to post
What kind of content you are going to share

{Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.}

Remember that creating a strategy is just the first step. You’ll need to post consistently. And you’ll need to experiment - tweaking and testing your content to improve your results. You may also wish to start experimenting with other things e.g. best days and times to post your content and tweak accordingly.

Do this one thing

Write down the answers to the following questions (what gets written down gets done).

How regularly are you going to post on your Facebook page (I’d recommend at least 3-5 times a week)
What days and times are you going to post? (you can always change this)
What kind of content are you going to share?

Personally I would recommend scheduling on Facebook or posting organically rather than using a scheduling tool.

For accountability, share your answers to these three questions in the Facebook group (we have a dedicated thread for this).

Take part in my 7 day Facebook challenge here

Join the Facebook Challenge group